We are developing a pre-post program along with job analysis. Does anyone have any suggestions for developing brochures for marketing purposes. Any sites for samples??
Probably not what you want to hear but here goes: if you have not yet launched your program, put off the development of brochures. Instead work on getting face-to-face meetings with potential users of your service. If you have launched your services, draw on the response to them for guidance on how to put together a brochure. Of course the first thing to do is to develop a good "elevator conversation" that describes your service. And, in the long run, a good speech to a professional group will carry a lot more weight than a brochure.
I know it is tempting to use brochures but that actually diverts attention to development of the talking relationship you need with potential referral sources. You'll be amazed at what you will learn when you talk and listen. Remember: if you can't talk face-to-face with potential customers, you have a dream, not a business.
"I just wanted to e-mail you and let you know that I found this webinar to be extremely helpful to me in my position as an the on site PT manager. In my opinion your webinar provided excellent information about the ADA issues we may face and...
Probably not what you want to hear but here goes: if you have not yet launched your program, put off the development of brochures. Instead work on getting face-to-face meetings with potential users of your service. If you have launched your services, draw on the response to them for guidance on how to put together a brochure. Of course the first thing to do is to develop a good "elevator conversation" that describes your service. And, in the long run, a good speech to a professional group will carry a lot more weight than a brochure.
I know it is tempting to use brochures but that actually diverts attention to development of the talking relationship you need with potential referral sources. You'll be amazed at what you will learn when you talk and listen. Remember: if you can't talk face-to-face with potential customers, you have a dream, not a business.
If you want more on this, call me.